Viewing the original cover alongside it's updated look brings one a profound feeling of nostalgia. The pure simplicity of this cover is what makes it so attractive along with the joyous expressions on everyone's faces.
While "Love Machine" goes in quite the opposite direction with very somber looking faces, this seemingly necessary tribute to honor the peak of Momusu's success creates a powerful image as well. The importance of "Love Machine" speaks for itself while I do wonder at times what the producer's idea was behind the serious look of this release. Perhaps after the sales went through the roof the cover could've been redone to reflect a much much happier look. 🙂 I'm happy to note that someone was able to locate the helium balloon background for the new photo shoot. 😛
Starting with the regular edition, while it doesn't include the special member DVD it's still quite an attractive package as it mimics the LE booklet albeit in a much smaller size matching the size of the jewel case. All of the literature and photos within the booklet are identical to the LE's booklet and the main downfall of it's smaller size is the slightly cut off version of the cover photo. Included in both booklets are a chronological journey through every Momusu single to date including lyrics and cover art, new group photo, musician & staff credits, along with its most important feature which are interview segments broken down into 4 subjects covering favorite single, noteworthy memory related to a single, best graduation memory, and current favorite phrase from a single. Both booklets are well made glossy cover soft editions and have comments from 23 past and present Momusu members! What's noteworthy is that they were able to track down Ishiguro Aya, Fukuda Asuka, & Ogawa Makoto for this release!! Also included are Marippe, Nono, Konkon, and interestingly Mikitty is listed last in the booklet. :O Ah has she really grown that distant?!
One thing that the regular edition includes that the limited edition doesn't are 3 off shots from the "Morning Coffee" cover which are inside the CD case's slim booklet.
After gazing at these images for awhile it's funny to note just how little Jun Jun's expression changes…if it changes at all! Heheh Kamei isn't too far behind in keeping the same expression. Everyone else has such varied expressions especially Kohachan & Mitsii….hmm is that really Jun Jun or is it a card board stand up?!! 😛
And now the limited edition. Fans won't be disappointed when they see the absolutely gorgeous design that the limited edition presents! This edition opens up in a beautiful gateway style revealing the full sized booklet, 2 CD set, and bonus DVD. The backgrounds include a nice collage of member photos which are fully visible when the discs & booklet are removed. The appearance is sleek, glossy, and worthy of this releases' importance.
While many fans may already own every single included in this celebratory set, the bonus DVD provides perhaps the biggest incentive to own this piece of Momusu history. The DVD runs an impressive 88 minutes and gives fans a first hand account from 17 former & current Momusu members regarding their most memorable live performances! While the DVD won't play straight through it does include a menu which gives fans access to choosing a member's comments and chosen live performance that they'd like to see. While brief the comments give a nice inside account of why each live performance was chosen and I got a kick out of seeing everyone in different places when the video shoots were being done. Heheh it looks like Nacchi is either moving into a house or moving out of one. The songs & live performances are varied enough to give the viewer a wide look at Momusu concert performances through the years and it presented for me a nostalgic walk down memory lane. I haven't watched many of the concerts that these performances are from in a very long time so being able to watch such a varied selection in one sitting was a great experience.
Last but not least is the newly penned anthem "HELLO TO YOU~Hello! Project 10 shuunen kinen theme~." A nice step up from Tsunku's previous similarly themed song "Hello no theme", we are immediately greeted by a lively arrangement of guitar, drums, piano, and bass all being nicely complimented with a horn section accenting the chorus sections. While "HELLO TO YOU" is a simple track it's energy is quite infectious and eventually it'll win you over. In particular I really like the vocal harmonies that follow the bridge as they add a nice variation to the repeated melody and you can really hear Aichan doing her thing throughout this song. 🙂
Morning Musume's "ALL SINGLES COMPLETE~10th Anniversary~" release provides the look and the extras that are symbolic of what fans have come to love about Japanese releases. Packaging and overall presentation have been well thought out making both editions a nice addition to any Momusu fan's collection. Here's to their continued success and many many more great memories to come!